Flexform releases an exclusive video to launch its new 2020 collection

05/06/2020

After the months of forced closure and in a bid to offset the ensuing economic crisis with an ambitious project, Flexform has announced the unveiling of this "new chapter" in its story: the new 2020 collection.

To achieve its ambitious goal, the Company released a video that perfectly sums up the quality, excellence, freedom and strength of the Flexform mission.

The central focus of the project is creativity and balance, two central tenets of Flexform's output that have always been at the heart of the Brand's furnishings.

The video has already been posted on all Flexform communication and social media channels, and it features a young gymnast flipping and spinning, doing somersaults, high jumps, cartwheels and many other stunts among furniture items from the Flexform collection, offering a highly unusual glimpse of the interior proposals soon to be rolled out.

The result is certainly awe-inspiring, spelling out a clear message rooted in a strong desire to start over and keep working on furniture creations, offering the public many new interior solutions that will certainly become household favorites.